Depending on your age, you may well remember a time in the not too distant past when the answer to a particular question that was bothering your brain would be sought from another person more knowledgeable in the subject of your curiosity than you were. Those days are gone, at least...
We’re going to play a game – you versus Google. If you get to the top of the search rankings and stay there, you win – and your bottom line will most likely tell you you've won. If you get to the top of the search rankings and...
PUBLIC SERVICE ANNOUNCEMENT: PageRank is finished. You heard it here first, maybe? Hey, don’t feel sad, it had a good run, a great run even – it might even kick back in to life at some point, Big Reunion-style. For now, though, it’s done. You need a different way...
What’s black and white and red all over? An embarrassed penguin. Why is a penguin embarrassed? Because, after more than three years and six updates, there are some websites that still don’t understand Google’s stance on quality. As you've probably guessed, we’re not talking about any real-life penguin here; those ones are too...
In the past we posted an article all about the best way to approach link building, but it struck us that it's only going to be of any use if you actually know what link building is. So we decided to create another one of...
In the past half-a-decade SEO has undergone more changes than Donatella Versace has had facelifts. Google, the perennial search engine fashionista, is the main culprit. Since 2011 when Panda (one of many fancy names Google has for its updates) transformed the SEO landscape, the search engine has released no...
Google+ is a bit of a Marmite product, except the love-hate balance seems to be permanently tipped in favour of the disenfranchised. And it’s easy to see why. We don’t like being force fed – U2 proved that when they shoehorned their last album in to the library of...
Image credit Speed! We all crave it – faster cars, faster phones, faster broadband, faster everything. Ain't nobody got time for sluggishness, and nowhere is this more apparent than online with page speed. Our collective page speed addiction is a serious one, and the withdrawal symptoms are almost...
Link building is the SEO equivalent of sky diving; it’s dangerous and there’s a (slight) possibility that you could die, but the rewards for getting it right are such that you’ll always want more. And much like the moment when you’re just about to jump, SEOs practising link...
If Reddit is the front page of the internet, then Google is the homepage. And it’s a role it takes very seriously. Since the infamous Panda update of 2011, the search engine has made a mission of delivering the best possible user-experience. Google wants to be able to...