Google and SEO are one of those famous pairings where you can’t imagine one without the other; like Del and Rodney or Laurel and Hardy. I defy anyone to find an SEO-related article that doesn't mention Google. The entire industry revolves around what Mountain View has...
Like it or not, Google is God in the world of search engine optimisation. Despite a recent tumble at the expense of pint-sized Yahoo, the Mountain View-based giant still commands an 87% search engine market share. Google changes its search algorithm 500 times a year. Granted, the majority of...
So, you want to get ahead with your SEO, but the coffers are running low? Listen, I've been there, I feel your pain – running a business isn't cheap. Don’t despair, though, you've come to the right place, I've got your back. SEO is a beautiful thing, get it...
UPDATE (17/06/15): The North East Business Support Fund has been extended until June, after which they will be looking to roll out a new scheme in July. Visit www.nbsl.org.uk for further information. Everyone is online these days and everyone expects you to be online too. Okay, not...
Identical twins, unknown to each other - one cool and laid-back and one prim-and-proper - shunted off into isolation for unsocial behaviour, but guilty of nothing more than wanting to be loved by those that matter the most to them. No, I'm not talking about a career-defining performance from...
Content is king…and we’re going to stop right there. Time for ways to make sure your content doesn't suck lesson one: avoid clichés. You already know content is king – everyone that’s ever even thought about creating content for the Web knows it too. It’s impossible not to know, 99%...
How's your social media working out for you? Are you even using it? There can be no doubt about it - social media is where your brand needs to be. 92% of marketers agree that it's important for business and 8 out of 10 SMBs...
Videos are a big deal – a third of all online activity is spent watching them . Of course, you already know this; you’re in the video game already. The benefits of this marketing channel aren't lost on you. Viewers, however, are. Listen...
Life is a constant struggle between good and evil, where even the most placid of individuals find themselves drawn to a particular side. You pin your colours to the mast and ride it through to the end – or at least stick with it until the shame forces...
Master, hit the switch – Igor, it’s ALIVE!! Pea Soup Digital has arrived! We’re here and we’re bringing digital marketing to your door like you’ve never had it before. This being the first blog post and all, it’s probably best to start by telling you a bit about who...