As I'm sure you’re aware, SEO is a minefield. Get it wrong and you could be picking up the pieces left by Google’s unforgiving algorithmic sword. Whenever rules are made, there are always hordes of scallywags scheming to succeed by hook or crook without giving a...
There’s a lot that goes into running a successful business online and agencies will throw various things your way, all of which are necessary in helping you get the most out your venture. When you set upon the road to improvement, one aspect of digital...
Link building is the SEO equivalent of sky diving; it’s dangerous and there’s a (slight) possibility that you could die, but the rewards for getting it right are such that you’ll always want more. And much like the moment when you’re just about to jump, SEOs practising link...
If Reddit is the front page of the internet, then Google is the homepage. And it’s a role it takes very seriously. Since the infamous Panda update of 2011, the search engine has made a mission of delivering the best possible user-experience. Google wants to be able to...
SEO and internet marketing in general is awash with jargon, and while we do our best to steer clear of using terms that will bamboozle you, there is the odd term that slips through the net. Go beyond this site in search of SEO knowledge...
If you run a business with any sort of online presence, we’d recommend using Google AdWords and having a skilled pay per click firm (preferably us, of course!) handle the management of it, so as to get the best possible results for your investment. Getting started with with Google's...
Keywords, where are we at with the old SEO stalwart these days? Well, they’re still around that’s for sure and you still definitely need them, for the foreseeable future anyway. But they’re not what they used to be, their glory years as a status symbol are...
Mark 21 April, 2015 in your diary now. No, not because it’s Commemoration Day in Belarus or Tiradentes Day over in Brazil, but because this is the date Google will implement its dreaded mobile-friendly algorithm - an event that will most likely affect the landscape of organic search forever. Having...
A lot is written about SEO; what it is, how it works and why you need it. The problem is, you haven’t really got time to read it. No worries, here’s everything you need to know in three minutes, or less. What is Search Engine Optimisation (SEO)? “…the process of affecting...
Black Hat SEO is bad, very bad– we've spoken about just how unscrupulous it is in the past, here. If you’re going to get involved in the dark arts on your own website as a way to artificially boost your search engine rankings, be prepared to face the consequences....