SEO and internet marketing in general is awash with jargon, and while we do our best to steer clear of using terms that will bamboozle you, there is the odd term that slips through the net. Go beyond this site in search of SEO knowledge...
If you run a business with any sort of online presence, we’d recommend using Google AdWords and having a skilled pay per click firm (preferably us, of course!) handle the management of it, so as to get the best possible results for your investment. Getting started with with Google's...
Keywords, where are we at with the old SEO stalwart these days? Well, they’re still around that’s for sure and you still definitely need them, for the foreseeable future anyway. But they’re not what they used to be, their glory years as a status symbol are...
Mark 21 April, 2015 in your diary now. No, not because it’s Commemoration Day in Belarus or Tiradentes Day over in Brazil, but because this is the date Google will implement its dreaded mobile-friendly algorithm - an event that will most likely affect the landscape of organic search forever. Having...
A lot is written about SEO; what it is, how it works and why you need it. The problem is, you haven’t really got time to read it. No worries, here’s everything you need to know in three minutes, or less. What is Search Engine Optimisation (SEO)? “…the process of affecting...
Black Hat SEO is bad, very bad– we've spoken about just how unscrupulous it is in the past, here. If you’re going to get involved in the dark arts on your own website as a way to artificially boost your search engine rankings, be prepared to face the consequences....
Google and SEO are one of those famous pairings where you can’t imagine one without the other; like Del and Rodney or Laurel and Hardy. I defy anyone to find an SEO-related article that doesn't mention Google. The entire industry revolves around what Mountain View has...
Like it or not, Google is God in the world of search engine optimisation. Despite a recent tumble at the expense of pint-sized Yahoo, the Mountain View-based giant still commands an 87% search engine market share. Google changes its search algorithm 500 times a year. Granted, the majority of...
So, you want to get ahead with your SEO, but the coffers are running low? Listen, I've been there, I feel your pain – running a business isn't cheap. Don’t despair, though, you've come to the right place, I've got your back. SEO is a beautiful thing, get it...